Business Philosophy


Casio’s two main businesses are electronics and electronic components. The company creates products that are compact, lightweight, slim, and energy efficient for the global market



Business Fields :

 The Casio Group is comprised of Casio Computer Co., Ltd., 52 consolidated subsidiaries, and 3 equity-method affiliates (as of March 2007). Casio conducts its business in two main segments: Electronics, and Electronic Components and Others. The Electronics segment is divided into four categories: Consumer, Timepieces, Mobile Network Solutions (MNS), and System Equipment. The Electronic Components and Others segment is divided into two categories: Electronic Components, and Others. In all of these categories, Casio’s business activities range from development and production to sales and service. Casio’s two main businesses are electronics and electronic components. The company creates products that are compact, lightweight, slim, and energy efficient for the global market. Consumer 36.9% Timepieces


Consumer Category

Casio offers a wide array of products to make everyday life more convenient and enjoyable. They include everything from calculators for a myriad of business and educational applications, to electronic musical instruments that even beginners can easily master. Casio has also introduced many nonindustrial-leading digital cameras and electronic dictionaries.

EXILIM EX-V7
digital camera
With an optical 7x inner-zoom lens in a slim, stylish body that fits in the palm of the hand, the EX-V7 is the high-power zoom model in the EXILIM series. It makes it easy for any user to take virtually perfect pictures even at maximum zoom range, thanks to the CCD shift anti-shake mechanism and the auto-tracking AF system. For movie lovers, the camera boasts next generation H.264 encoding technology. 

EX-word XD-SW4800
electronic dictionary
This electronic dictionary for Japanese high school students has a handwriting interface panel for learning both English and Japanese characters. It contains native pronunciation recordings of 85,000 English words, making it very useful for students who want to improve both their pronunciation and English listening skills

EN-100S/EN-200S
electronic calculators
These are hyaku masu keisan (“one hundred calculations drill”) training calculators, developed with the assistance of Professor Hideo Kageyama of Ritsumeikan University. By repeating each of the basic arithmetic functions one hundred times, children are able to strengthen their basic calculation ability, and develop active learning habits. With the same device, adults are able to keep their minds sharp by exercising their gray matter with arithmetic drills.

G-SHOCK MRG-7500

This is the ultimate G-SHOCK model, featuring even tougher wear resistance and Multi-Band 5 technology. It has five motors that drive six hands, and boasts a plethora of display functions including a world time zone clock and day of the week display. Beside all this, the design is dynamic enough for any scene.

OCEANUS OCW-S1000J




The OCEANUS Manta series adds slim, sporty styling to the lineup of full-metal case, solar powered radio-controlled OCEANUS watches. Even retaining the built-in chronograph and Multi-Band 5, the OCW-S1000J boasts a slim profile of only 10.2 millimeters.